The Internet Marketing Association has announced its commitment to host annual “Impact Cayman” conferences on Grand Cayman for five more years.
In April, the IMA and Cayman Enterprise City launched Impact16 Cayman, a two-day conference on island designed to become the IMA’s East Coast flagship annual spring conference.
Each September, more than 1,000 tech professionals attend the IMA flagship Impact conference in Las Vegas.
Impact16 Cayman brought in speakers with expertise in digital marketing, and attracted international tech entrepreneurs. Keynote speakers included Joe DeMike, head of advertising CX programs at Google, Jeff Marcoux, chief marketing officer, Lead Worldwide Enterprise, at Microsoft, and Victor Cho, chief executive officer at Evite.
As part of the partnership with Cayman Enterprise City, the IMA introduces its membership of tech entrepreneurs to the benefits of the Cayman Islands as an ideal jurisdiction from which to conduct global business, CEC said in a press release.
“… Cayman makes so much sense for the IMA. It is a leader in economics, innovation, beauty, diversity and fun,” said Sinan Kanatsiz, chairman of IMA.
Premier Alden McLaughlin, who attended the Impact conference in Las Vegas in 2014, said he saw the potential to attract tech and other businesses to Cayman.
Next year Impact17 Cayman aims to launch a new mentoring element in the form of a youth symposium for aspiring local entrepreneurs.
Cayman Enterprise City said there have been many inquiries from local students and educational institutions on how to participate in the event, and in response to this demand, the youth symposium will add a new and dynamic aspect to the overall conference.
This article was published in the Cayman Compass on August 17th, 2016